AYADI October Awareness Month
Client
Ayadi
Service
Logo
Social Media
This strategic logo redesign for Ayadi transforms their brand identity during Pink October into a powerful awareness platform. By artfully replacing the letter 'D' with a symbolic ribbon adorned with delicate flowers, the design creates an elegant evolution of their established visual language.
While beginning with the iconic pink ribbon, this modular system was designed to adapt throughout the month, showcasing different colored ribbons daily to spotlight lesser-known health conditions beyond breast cancer. The original multi-colored elements of Ayadi's logo were thoughtfully shifted to pink for the campaign launch, creating visual harmony while maintaining brand recognition.
This project demonstrates how adaptive design thinking can elevate a brand's social impact. The flexible framework allows Ayadi to extend their advocacy mission through visual storytelling, turning their identity into an educational touchpoint that honors diverse health causes.
A meaningful contribution to public health communication that balances creative vision with purposeful awareness
Showcasing how thoughtful redesign can serve both brand integrity and community education simultaneously.
